Retailers: Present Rich Product Information to Shoppers

With WebCollage, you can easily include enhanced product descriptions and rich media on your product pages, driving up sales and customer satisfaction. The valuable information is published by manufacturers and is offered to retailers at no cost.

Increased Sales

The product information you display is available to shoppers when they research online. Retailer tests have consistently measured a significant increase in online sales, in most cases over 10%. The information you display also impacts shoppers who research online and buy in a store.

Easy Set Up

You can display the information on your product pages with as little as adding one line of JavaScript code on your site’s template page and exporting your product catalog. This one-time setup makes the rich information available to thousands of products.

Seamless Presentation

You can present the information to shoppers right on the product page, seamlessly using your site’s style guidelines. Or, you can use add links—like Take a Tour—that open the information outside your product page.

Engaging Rich Media

Rich media—interactive tours and videos—let shoppers experience and feel the product. With rich media from manufacturers, you leverage manufacturers’ investment in content production to increase shopper engagement.

Drive SEO

The information on your product page can be made available to search engines—like Google and Bing. Shoppers who look for words that appear in the text will find your product pages and reach your site. The added information also helps raise your site’s ranking, because search engines identify it as valuable content.